Apple is set to revolutionize the way we communicate with the introduction of a suite of generative AI features in its upcoming iOS 18 and macOS 15 updates. Among the standout features is the ability to create custom emojis on the fly based on user text input. This innovative tool is designed to provide users with a more personalized and expressive way to communicate, making digital interactions more dynamic and engaging.

Custom Emojis: A New Era of Personal Expression
Personalized Emoji Creation
Apple’s generative AI tool for creating custom emojis is a game-changer in digital communication. By generating unique emojis based on the tone and context of user text input, Apple is expanding the expressive capabilities of its existing emoji catalog. This feature aims to make expressing emotions more seamless and continuous, eliminating the need for users to wait for yearly updates to access new emojis.
Learn more about Apple’s AI-driven emoji feature
Addressing Potential Misuse

While the custom emote tool offers exciting possibilities, there are concerns about the potential for misuse. Similar AI-generated sticker features introduced by companies like Meta have led to the creation of inappropriate graphics. To mitigate these risks, Apple is expected to implement necessary restrictions and blocks to prevent the generation of offensive emojis and ensure the tool is not abused. Striking the right balance between user creativity and content moderation will be crucial for the success and widespread adoption of this innovative feature.
Explore the challenges and solutions for AI-generated content
Additional AI-Driven Features in iOS 18 and macOS 15

Apple’s commitment to enhancing user experience extends beyond custom emojis. The upcoming iOS 18 and macOS 15 releases will introduce a host of new AI-driven features designed to make everyday tasks more efficient and intuitive.
Automatic Transcription of Voice Memos
One of the exciting new features is an automatic transcription of voice memos. This will allow users to convert spoken words into written text effortlessly, making it easier to document and share important information.
Enhanced Photo Retouching Capabilities
Enhanced photo retouching capabilities are also on the horizon. Leveraging advanced AI, Apple aims to help users perfect their photos with minimal effort, ensuring every shot looks professional.
AI-Powered Summaries
The new updates will include AI-powered summaries for Safari, Messages, notifications, webpages, articles, documents, and notes. This feature will help users quickly grasp the essential points of lengthy content, saving time and enhancing productivity.
Natural Interactions with Siri
Apple continues to refine Siri, its virtual assistant. The latest updates will allow for more natural interactions, making Siri more intuitive and responsive to user needs.
Read more about AI enhancements in iOS 18 and macOS 15
Compatibility and Collaborations
Most of these on-device AI features are expected to be compatible with iPhone, iPad, and Mac processors released within the last year or so. However, some features may require new silicon due to the anticipated increase in on-device AI processing power. Additionally, Apple is reportedly negotiating potential collaborations with OpenAI, Google, and Anthropic to enable chatbots to interact more intimately with its operating systems.
Discover the potential collaborations enhancing Apple’s AI
Conclusion
Apple’s upcoming iOS 18 and macOS 15 updates are set to bring a host of innovative AI-driven features that will transform the way users interact with their devices. From custom emojis that provide a new level of personal expression to AI-powered summaries and enhanced photo retouching, these updates underscore Apple’s commitment to enhancing user experience through cutting-edge technology. As Apple continues to refine these features and address potential challenges, the future of digital communication and productivity looks brighter than ever.
For more information, check out Android Authority, Business Insider, and The Verge.